Above & Beyond Communications
 

Services - Public Speaking

Strategic Planning & General Business

Branding & Marketing

Programs for Students & Educators

Programs for Students & Educators

Who should attend: All those who are interested in learning how to apply "book learning" to real life situations

“Don’t Waste Another Marketing Dime”
This workshop is for college-level marketing students with a focus on how students can apply textbook learning to real-world situations, understand customer value, establish marketing objectives, use the 5 R’s and 7 P’s of branding, and select the best tactics.

“Developing a Profitable Strategic Marketing Plan for Your Business”
During this session, Leila teaches the value of a strategic marketing plan and the steps in creating a successful plan.

“Export Strategy”
In this session, you will learn how tariffs and taxes, government policies, competitive positioning and the marketing mix differ for the export environment from traditional national marketing.

“Building Students’ Competitive Advantage in a Tough Job Market”
This is a workshop for business faculty. This session will introduce ways to prepare students for professional networking, recruit professionals as speakers, customize tools for your classroom which encourage students to network, and develop ways to manage their career search after graduation.

“Simple Strategies for Effective Client-Based Projects”
This is a workshop for business faculty. This session will focus on the development of client based projects for professors to improve students’ learning. This session will address ways to select and recruit project clients, design varying scopes for projects, and coach students to effectively work with clients.

 

Above & Beyond Communications LLC
860-423-1495